Customer / Client Feedback Surveys
How much do you know about your customers and what can they tell you about your company?
- Do you know - in quantitative terms - how satisfied your customers are with the products and services that you provide?
- Are they more satisfied this year than last year?
- Do they regard you as different and better than your competition or as “just another supplier”?
- Do you know what aspects of your product or service are the most important to your customers?
- Do you know how your company performs against these factors?
- Do you know what your customers perceive you do well and what you do badly?
- How ready are you to forge ahead with new products and new markets?
- What are your competitive advantages?
- How sustainable are they?
- How does your company stack up in terms of quality, reliability, innovation, customer service – from your customer’s perspective?
- How do your customers perceive your prices, fees or charges?
- What do your customers want from your reps?
- How should you best communicate with your customers?
I invite you to explore the links below:
Monitoring, Measuring & Adapting